Meta Introducing Generative AI Features With Enhanced Privacy 

Meta has an active fam of over 3 billion members, and a warm congrats to the fam, as Meta is announcing new generative AI features across its messaging applications. The brand is taking steps towards offering more protection, privacy, and greater transparency. Check out the article to learn more detailed information regarding this new innovation. 

How Meta Train Generative AI Models For Enhanced Privacy 

The brand previously introduced a large language model, LIama 2, for academic and commercial purposes, which did not include Meta user data. Jumping on the consumer generative AI features the brand is announcing holds the work the brand did to build its vast language model, and it also included enough privacy safeguards and integrity mitigations. 

Generative AI models take a huge amount of data to effectively train, so a combination of sources is used for training, which includes information that is publicly available online, licensed data, and information from Meta’s Products as well as services. The company filleted the dataset to deny access to certain websites that commonly share personal details for publicly available online details. 

Whereas the publicly shared posts from Instagram and Facebook, including images and text, were part of the data used to give lessons to the generative AI models principal the features Meta announced at Connect. Also, the brand stated that they did not coach these models using the public’s private posts. The company also does not use the content of users’ private messages with their friends and family just to coach AI. 

The brand uses the data from users’ use of AI stickers, for instance, as they search for a sticker to use in a chat, just to improve the user’s AI sticker models. 

What Happens With The Information You Send The Generative AI Features 

The generative AIs may keep hold and use the information the public shares in a chat to offer personalized responses or related information in that particular conversation. Apart from this, the brand also shares some questions the users ask with trusted partners, for instance, search providers, to give them more relevant and accurate up-to-date responses. 

The brand coaches and tunes generative AI models just to limit the possibility of private details that users may share with generative AI features from seeing in responses to other people. Meta-automated technology along with people to recheck interactions with AI. 

To offer more control, Meta introduces commands that permit the users to delete information shared in any chat with an AI across Messengers, Instagram, or WhatsApp. 

The users will be able to delete their AI messages by typing “/rest-ai” in a conversation. Noticeably, using generative AI features provided by Meta does not link the user’s WhatsApp account information to their account information on Facebook, Instagram, or even any other applications provided by Meta. 

However, the AI cannot be brought into the chat by Meta in WhatsApp, Instagram, or Messenger and can’t even message the users or their group first. In group chats with friends and family, only when someone asks Meta AI to join, this conversational AI is only able to read messages that consist of “@Meta AI.” noticeably, the Meta AI is not allowed to access other messages in the chat. 

Where Can You Find More Details About Meta’s Generative AI Features 

The brand set up transparency into people’s interactions with generative AI features and also developed educational materials on generative AI and security & privacy. Also, the brand crafted an introductory, in-product experience to help the users understand generative AI features when they first interact with them. 

This includes setting expectations around the limitations of our generative AI features and providing links to extra helpful information for those users who want to learn more. 

Apart from this, the brand also states that:

 “We have a responsibility to protect your privacy and have teams dedicated to this work for everything we build.” 

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